The food and beverage label market is growing fast as products ranging from craft beer to organic food to wine have become more popular and demand has expanded nationwide. Custom food and beverage labels are a very important marketing feature that can influence the success of the product. If you are looking for high-quality and dynamic custom food and beverage labels, Graphic Communications, Inc. has years of experience working on successful label solutions and helping you respond quickly to market demands.
Guidelines from the U.S. Food and Drug Administration (FDA), including their Food Labeling guide (link to guide), the U.S. Department of Agriculture’s (USDA) and the Alcohol and Tobacco Tax and Trade Bureau (TTB) are important information sources for labeling food and beverage products and understanding the necessary requirements.
For example, if you’re producing beverages containing alcohol, you’ll generally have to incorporate the following criteria into your labeling:
•Name and addresses of bottler/packer/manufacturer/producer
•Presence of artificial coloring and flavors
•Other additives/agents (such as sulfites)
Our extended color gamut digital printing technology gives us the ability and you the confidence your custom food and beverage labels will look great and function well. More advertising channels are competing for consumer’s attention than ever before due to demographic shifts and changes in copies based on available ingredients.
Food and beverage manufacturers have always relied heavily on the appearance of their packaging, however, timely delivery of product to the market with accurate, up to date and compliant information is also imperative.
We also love working with clients to make their labels attractive and fun: boring labels will not grab attention and drive sales. Although certain requirements for your labels may seem limiting, like the formatting procedures required by the FDA, there are creative ways to incorporate the required information into your planned packaging.
GCI strives for long term and multi-service partnerships with our clients, providing high quality printing, quick and innovative solutions, on-time and on-spec delivery and all the related services necessary help our clients succeed.
Please contact us at 1-800-441-5335 or use our online form and we will be in touch shortly.